Apple’s vision pro price stumps ‘The price is correct’ candidate

How much does a virtual reality headset from Apple cost? Don’t ask a group of youngest participants in “The Price Is Right Af Night”, a Prime Time edition of the popular game show.

Vision Pro is one of Apple’s most expensive products. But when the participants were commissioned to guess their retail value, their estimates tend to agree with what an iPhone cost.

In view of the rule of the show, to be guessed as precisely as possible, without exceeding the right price, the participants are usually strategically strategically with their answers to avoid overflowing. The answers of these players of 1,000 US dollars, 750 US dollars, $ 1,001 and -at the next -$ 1,270 were by thousands of the brand.

A 256-gigabyte-Apple Vision Pro costs Drew Carey, the moderator of the show, the audience, and told the audience a collective gasp.

A clip of the moment was posted on thread on Wednesday. Marques Brownlee, an online reviewer who is known online as a MKBHD, replied to “LOL” to the much outstanding assumptions.

While they were too short with the Vision Pro, the participants were closer to the prices of competing headsets. The 512 gigabyte meta-quest 3 costs, for example, $ 499. Bloomberg reported that Apple is being examined for possibilities to reduce the costs of its product with a easier iteration, but the company still has to confirm that a new headset is in the works.

The high price of Vision Pro has triggered strong reactions since its announcement. The crowd on the 2023 Worldwide Developers Conference from Apple could be breastfeeding, sighing and boos when they found that it would start at 3,499 US dollars. The company began to return its production in 2024 how the information was reported in October.

Apple CEO Tim Cook In October, Wall Street Journal told the headset for “people who want to have tomorrow’s technology today”.

“At $ 3,500, it is not a mass market product,” said Cook. “At the moment it is a product for early adopter.”